It gives us a good feeling to think that the upcoming generation can continue our ideas, just as we have done this years ago. Our family business is our life’s work, an extra child and you don’t just let go of that, you transfer that with everything you have.

Duin Global Trading was founded with a mission: to inspire and influence the world with vision, purpose and style. We constantly ask ourselves how we can do more and make a bigger impact, and that starts with rethinking what’s going on within our company and industry. We want to show that a company can grow, be profitable and do good in the world at the same time, without asking for a reward. And we have learned that creativity, empathy and innovation are necessary to achieve that goal.

Since our beginning, the Duin Family has been committed to fruitful collaborations and to bring about a revolution. While their heritage is one of transformation and innovation, one thing will never change: Duin Global Trading’s commitment to doing the right thing. Their unwavering commitment to making ethical choices at all times is what has grown the trust in Duin Global Trading from our customers, business partners, colleagues and investors. Every person within the organization is responsible for maintaining trust, both internally and externally. Cultivating a Better World is not easy, but if we all do our part, we can make a difference.

It should be clear, since Covid the rules of the game have changed, it has made us realize that we are not only vulnerable as humans but also vulnerable as a society. In one way or another, sustainability is no longer just a concept, but we notice that it lives among people. As a family business, we understand all too well that the upcoming generation must make the world we now have on loan even more sustainable. We have set ambitious goals for environmental impact and maximizing the well-being of our employees and the communities in which we operate.